AMC's 'Breaking Bad' broke ratings records for series

By April MacIntyre Jul 18, 2011, 18:26 GMT

Gus (Giancarlo Esposito) is a straight up thug! Poor Hank (Dean Norris), depressed and bedridden, and Skyler (Anna Gunn) is starting to go "Bad" herself.

Did we all watch "Breaking Bad" on AMC last night?

Gus (Giancarlo Esposito) is a straight up thug! Poor Hank (Dean Norris), depressed and bedridden, and Skyler (Anna Gunn) is starting to go "Bad" herself.

Lawyer Saul's (Bob Odenkirk) bodyguard and Jesse's (Aaron Paul) apathetic funk have made this new season a tense nailbiter that sees our Walt (Bryan Cranston) diving into the deep end of the drug lord and gangster life.

AMC released the numbers and shared with us the good news on this excellent noir series that has taken us on an emotional ride - from Walt's cancer diagnosis to his enemies being dissolved in barrels of acid.

FROM AMC

LAST NIGHT'S SEASON 4 PREMIERE OF BREAKING BAD ACHIEVES ITS HIGHEST RATINGS EVER (2.6 million total viewers and 1.45 Million A18-49)

·       delivering significant gains across the board vs. last season's debut in March '10:

·       +59% in A18-34,

·       +26% A18-49, +22% A25-54,

·       +30% in Total viewers.

Dominates MAD MEN's 4th season premiere in July '10

·       by +56% in A18-34,

·       +142% in M18-34

·       +19% in A18-49

BREAKING BAD holds the unique distinction of growing EVERY season on AMC, and achieves best Season 4 growth (compared to prior season) of any current drama across key demos (A18-34, A18-49, A25-54).

BREAKING BAD "Box Cutter" / AMC / 7/17/11, Sun 10-11:04 PM / Cvg Rtg / 000 (Live + SD), Fast National Data

Avg 1.45 Mil A18-49 (1.32 Rtg), 1.43 Mil A25-54 (1.38 Rtg), 0.92 Mil M18-49 (1.70 Rtg), 0.53 W18-49 (0.96 Rtg), and 2.58 Mil total viewers.