Apr 21, 2009, 11:30 GMT
Britain's Prince Charles is to release a book and documentary warning of the negative impact big businesses are having on the environment.
The 60-year-old royal - who is a keen campaigner for green issues - will not be paid for the project, entitled 'Harmony', but his charity will receive some of the royalties generated.
The prince said: "I believe that true sustainability depends fundamentally upon us shifting our perception and widening our focus, so that we understand, again, that we have a sacred duty of stewardship of the natural order of things.
"In some of our actions we now behave as if we were masters of nature and, in others, as mere bystanders.
"If we could rediscover that sense of harmony - that sense of being a part of, rather than apart from nature, we would perhaps be less likely to see the world as some sort of gigantic production system, capable of ever-increasing outputs for our benefit - at no cost."
The prince is teaming up with former director of green charity Friends of the Earth Tony Juniper - who has previously called Charles a "rock" for his dedication to speaking about the impact of climate change - to create the film and book.
The film will be made in the US, while the children's book - published by HarperCollins - is due for release in 2011.
Senior vice president of the HarperCollins Jonathan Burnham told Britain's The Daily Telegraph newspaper: "As a British citizen, I grew up aware of the Prince of Wales commitment to green issues at a time when global awareness of these looming challenges was most certainly in its infancy."
The book will feature Charles' views as an organic farmer and will include his thoughts as a campaigner against genetically modified crops and modern architecture.
The project is already being likened to former US Presidential candidate Al Gore's film ?An Inconvenient Truth', which looked at the issue of global warming.
It won an Oscar and the Nobel Peace prize.
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