Lady Gaga launches social networking site
Feb 10, 2012, 5:01 GMT
Lady Gaga has launched a social networking site.
The 'Edge of Glory' singer - who is the most popular person on twitter with 19 million followers - has created a site of her own built around her fan base of 'little monsters'.
According to CNN, LittleMonsters.com will be a place for her devotees to convene and share information such as photos and videos.
The site is still in the early beta stage and membership is currently on an invitation-only basis, however it is expected to work in a similar way to mobile app Pinterest which allows users to 'pin' locations and items that they like.
Matt Michelsen, CEO and co-founder of Backplane - the company behind the website - has high hopes for the project.
He told Mashable: 'Backplane is about bringing together communities and Gaga's community just so happens to be the community we're using to learn about proper functionality. We think we can really change the world.'
It is going to be a busy year for Lady Gaga - real name Stefani Germanotta - who is set to embark on a world tour in April. The Born This Way Ball starts at the Olympic Stadium in Seoul, South Korea, and will run into 2013.
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