Aug 28, 2009, 5:00 GMT
Gwyneth Paltrow wants to create "an empire".
Gwyneth Paltrow - Gwyneth, 36, is modelling herself on US entrepreneur Martha Stewart. © Sylvain Gaboury / PR Photos
The 'Iron Man' actress - who has five-year-old daughter Apple and three-year-old son Moses with her husband, Coldplay rocker Chris Martin - is keen to launch a line of lifestyle brands to help women juggle motherhood with business.
A source told FOX411 blog: "She has become a power multi-tasker, so she'll take meetings while she's sitting around her movie sets. Gwyneth wants to create an empire, but her first priority is always to her family. She is finding ways to merge the two so that other women and mothers will be able to do the same."
Gwyneth, 36, is modelling herself on US entrepreneur Martha Stewart.
Martha was a successful TV host, author and magazine publisher before being found guilty of conspiracy, obstruction of an agency proceeding, and making false statements to federal investigators. She was sentenced to five months in prison for her crimes.
A source said: "Chris has even dubbed her meetings about her new direction as her 'Martha Stewart meetings'. Her plan is to stay visible in the occasional film, but to create products for real women.
"She is working on new products for her own beauty line under Estee Lauder and looking at different products for moms at home that she can tie to her website, GOOP."
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