May 25, 2009, 8:01 GMT
Sam Raimi is disgusted by his films.
05/12/2009 - Sam Raimi - "Drag Me To Hell" Los Angeles Premiere - Arrivals - Grauman's Chinese Theater - Hollywood, CA. USA © Albert L. Ortega / PR Photos
The movie director - whose latest horror film 'Drag Me to Hell' stars Alison Lohman, Lorna Raver and Justin Long - is appalled by the extreme effects needed to keep the audience entertained these days.
He said: "Alison Lohman swallowed a lot of fluids on this movie. It's disgusting what the audience wants nowadays. It's really sad. I am ashamed and embarrassed by the crowd these days."
The 49-year-old director - who is also behind the 'Spider-Man' trilogy - insists that nothing about the film industry is glamorous.
He explained: "I almost died of cold making 'The Evil Dead'. My hands were covered in Karo syrup, which I used for the pus and blood effects, I was freezing and I couldn't even load the film. It was a nightmare."
Despite his cinematic achievements, Sam says he still gets a thrill from watching the latest horror films at the movies with the general public.
He said: "I want to be able to hear them gasping loudly. My favourite part of horror movies is screaming together and laughing together."
'Drag Me to Hell' - which is about a female banker placed under a curse by an elderly Slavic woman - is due for release on May 27.
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