By M&C People Feb 6, 2008, 20:26 GMT
Kanye West has hooked up with Prodege LLC, and announced the launch of a fan-oriented search engine that rewards users with artist merchandise and prizes.
Kanye West - © Wild1 / PR Photos
The site is designed to reward Kanye's fans with Kanye "swag" bucks, eligible for redemption on all things Kanye related. LINK
The search technology is powered by Google and Ask, meaning users will continue to receive the same great results they presently receive from other top search engines.
The difference is that when using his search engine, users will receive digital dollars called Swag Bucks which can be redeemed for Kanye prizes, including: autographed CDs, MP3 downloads, clothing, exclusive Kanye West merchandise and even popular consumer electronics. Every search is a chance to win according to Prodege.
“Being one of the top music artists of his generation, Kanye has a large and dedicated fan base”, said Prodege VP of Marketing, Ron Leshem. “This is the perfect way for fans to support Kanye, while also earning a chance to win some amazing prizes for themselves.”
Prodege has already compiled a list of search partners from the world sports and music including: searchwithbeyonce.com, searchwiththeused.com, withsearchstaind.com, searchwithakon.com, searchwithwillienelson.com and searchwithrandymoss.com.
For a complete list of Prodege celebrity swag bucks partner sites, please visit, here.
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