People News
Gisele Bundchen latest celebrity H&M designer
By Stone Martindale May 7, 2007, 13:51 GMT
Brazilian supermodel Gisele Bundchen EPA/GARY I ROTHSTEIN
Supermodel Gisele Bundchen is eagerly awaiting her contract with Victoria's Secret to run out, according to Page Six, so she can cash in on her new deal with H&M.
H&M is a giant Swedish retailer that includes Madonna and Kylie Minogue in their stable of celebrity fashion designers.
Richard Johnson of Page Six reports the Brazilian model, currently on the arm of boyfriend New England Patriot Tom Brady - is "negotiating a lingerie line" with the label.
"Gisele has been in talks with H&M for a long time, but for legal issues she has to wait for her Victoria's Secret contract to end to start the project."
Reps for Bundchen had no comment for Johnson.
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MaikenMay 7th, 2007 - 22:23:58
It makes good sense to use people like Kate Moss and Gisele and Madonna who have their backgrounds in fashion statements but using Kylie Minogue is disingenuous as she is no stylist, nor fashion expert.It seems more a cashing in on her current UK media attention over cancer (which is endless and nauseating in its excess) than 'fashion' with her.Most of the time she dresses with appalling taste,and is styled by others ,whereas Madonna has a say on every button and is in control.
But why use celebrities.Are the stylists unable to sell their designs by merit.?
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