By April MacIntyre Aug 14, 2009, 2:31 GMT
Emmy Award-winning musician, songwriter, philanthropist and co-creator of IsThereSomethingICanDo.com, Peter Buffett is collaborating with Grammy-nominated artist, Akon.
He hopes this Ning community will help him to better connect with his fans on more personal level, and has devoted the first Tuesday of each month to be present for a live chat called “Talk Back Tuesdays,” where Peter discusses his new music, upcoming book release, live performances and fields questions from participants.
Peter has announced he will be releasing a new song every month utilizing the progressive social network platform, Ning. According to Peter, his exclusive Ning community will launch a brand new single at the beginning of the month - available to download for free until the next “Exclusive Single of the Month” is ready the following month.
Peter has a long history in the entertainment business with a 28+ year career as the creative mind behind many of the original MTV bumpers of the ‘80s, and the climactic crescendos in the memorable “Fire Dance” scene in 1990’s Oscar winning film, "Dances With Wolves."
His philosophy for single-driven music has compelled Peter to adopt this method of releasing his new music.
According to Peter, "even industry guru, Bob Lefsetz, mentioned in one of his recent 'Lefsetz Letters' that 'The album is dead,' and 'those who need tracks, who are paying for the privilege, don’t want to buy a bundle, but just what they desire. So, if you’re making albums, know that you’re making them for the core. Everyman might like a single, but he doesn’t want the album.'
The most current single, “Running Blind,” is available to download for free by joining Peter’s Ning community now. Fans can request an invite to join the community here.
Beyond music, Peter’s Ning community also provides a platform for members to receive exclusive video and vlog content.
He now owns two independent labels, BisonHead and BeSide Records- the latter of which he released his latest album (and 15th overall), Imaginary Kingdom. Peter also collaborated with Akon on the song, “Blood Into Gold,” which the two performed at an event at the UN in March.
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