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Dennis Rice takes over helm of UA worldwide marketing & pr
By M&C Movie News Apr 5, 2007, 14:17 GMT
03/22/2007 - Paula Wagner - Mentor LA\'s Promise Gala Honoring Tom Cruise - Red Carpet - 20th Century Fox Studios - Los Angeles, CA © Glenn Harris / Photorazzi
United Artists has a new prezy of worldwide marketing and publicity according to studio CEO Paula Wagner. Wagner made the announcement April 4 – former head of publicity at Buena Vista Pictures marketing, Dennis Rice will fill the UA post.
Rice reports directly to Wagner on all aspects of UA’s marketing and publicity efforts for theatrical releases, home video and other ancillary markets. He will also liaise with MGM who will be distributing UA film.
"In addition to his distinctive sensibility and strong strategic skills, Dennis Rice brings to the table unparalleled experience in both publicity and marketing, at independent companies as well as big studios -- a unique combination that makes him the perfect man for this critical job," Wagner said.
Last week Wagner named Elliott Kleinberg COO of the company which is now topped by Wagner, Tom Cruise and MGM.
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