Fashion News

Mary-Kate Olsen and Ashley Olsen design upscale peepers

By April MacIntyre Oct 13, 2009, 15:16 GMT

Mary-Kate and Ashley Olsen are expanding their empire to include fashion eyewear. US actresses Mary-Kate (R) and Ashley Olsen (L) Their eyewear collection for spring will be distributed under the luxury label The Row, produced in licensed partnership with Linda Farrow Eyewear. EPA/ANDREW GOMBERT

US actresses Mary-Kate (R) and Ashley Olsen (L) Their eyewear collection for spring will be distributed under the luxury label The Row, produced in licensed partnership with Linda Farrow Eyewear. EPA/ANDREW GOMBERTTheir eyewear collection for spring will be distributed under the luxury label The Row, produced in licensed partnership with Linda Farrow Eyewear.WWD reports the pricey collection features four styles: a classic metal aviator, an oversize square frame, vintage-inspired brow-line rims and a pair of round shades taken from the Sixties.

“We’re testing the market first and obviously these are four very different silhouettes, so we’re seeing what people are responding to and we’ll open up a couple more silhouettes for fall,” Ashley Olsen told WWD. “We tried to find certain pieces that look good on more than one face, to pay close attention to how they fit certain faces and make them wearable at the same time.”The Olsens have also collaborated with Robert Lee Morris on a costume jewelry collection under their contemporary label Elizabeth and James. WWD reports the two entrepreneurs may add footwear and handbags to their resume, but added that for now, they have their “hands full.”“Designing eyewear was definitely more complicated than we thought, and of course we wanted to be extremely hands-on,” said Mary-Kate. “From what I understand, the first year with eyewear is figuring out what the process will be like for us specifically. I think everyone does it differently, whether it’s looking through old materials or archives or working with drawings and measurements.”WWD_LINK

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