48 Hour App Store Sale to Benefit Japan
By Hector Cortez Mar 19, 2011, 2:50 GMT
PopCap Games is holding a 48 hour sale to raise funds for Japan.
PopCap Games today announced that it is discounting the prices of the iPhone, iPod touch and iPad adaptations of all of its games including Bejeweled, Bookworm, Chuzzle, Peggle and Plants vs. Zombies for 48 hours to raise funds for Japan.
Partnering with the Red Cross, PopCap will donate all of its revenues from the sale, which begins Saturday March 19 at 12:01 a.m. PDT and ends at midnight PDT on Sunday March 20. The price of each iPhone and iPod touch title is reduced to US99 cents during that time, while the iPad adaptations are reduced to US$1.99. Consumers can purchase the games via the Apple App Store or by going to PopCap.com.
"We recently opened an office in Tokyo, and while our Japan-based employees are safe and uninjured, we understand countless others in Japan need food, shelter, and medical attention,” said Ellen Marett, Senior Director of Workforce Culture at PopCap. “Given that Plants vs. Zombies reached #1 on the iPhone and iPad sales charts in Japan, it seemed like the most appropriate game to feature in this fundraising campaign."