Gibson Guitartown on the Sunset Strip unveils third installment

Gibson Guitartown on the Sunset Strip  originally launched in August 2010 with 20 10-foot tall fiberglass Gibson Les Paul model guitars strategically placed along the legendary Sunset Strip.

Each guitar sculpture celebrates a musician, personality or artist unique to The Sunset Strip’s history.

Previous years have included works by artists Shepard Fairey, RISK, Tristan Eaton and John Kosh and have celebrated The Doors, Buffalo Springfield, Van Halen, Stevie Nicks, Jane’s Addiction, Slash, The Runaways and Cheech & Chong among others.

As in previous years, the 2013 Gibson GuitarTown art guitars will be auctioned for charity at the end of their “tour.” Proceeds from the auction will benefit Music For Relief, the nonprofit organization Linkin Park founded to support disaster relief, provide aid to survivors of natural disasters and support the prevention of such disasters via environmental programs.

Collectively, the previous auctions have raised more than $106,600 for charities. The 2012 Gibson GuitarTown charity auction raised $52,280 to benefit Los Angeles Fund for Education’s “Arts Matter” campaign, which funds art and music education programs in Los Angeles public schools.

The 2011 charity auction raised $27,180 to benefit the Los Angeles Youth Network, which provides services for homeless youth, as well as $20,385 to support public art in West Hollywood and $6,795 to benefit the West Hollywood Library.

Kat Von D, Danny Curnen, Eugene Daub, Simone Gad, Kathy Rose, Juliana Martinez, Lyle Tuttle and more will be there Wednesday, July 17 at the Hornburg Los Angeles on The Sunset Strip showroom at 9176 Sunset Boulevard, West Hollywood, CA 90069.